What is Lookalike Prospecting?
Learn about LookALike Prospecting with TotalSDR
Use your message cap wisely
Email providers are starting to set caps and additional spam protections. Do you know what to do to prevent running into issues with spam filters?
Researching the world of my named accounts
Imagine it’s January or February 1st, your new named account list of 500 companies has been published by your operations team. Ready, Set, Go. Which company do you work first? Most reps will start with an existing customer and see what upside they can generate in an account. Plus, it’s always easier talking to an […]
Why does email personalization take so long?
The art of personalizing an email is a big challenge for sales teams in the information age. According to Twilio’s State of Personalization Report, more than half of consumers are likely to purchase if offered a personalized experience. So it only seems like you’ll increase your chances of getting consumers by taking the personalized approach. […]
How much research is too much research when prospecting a sales target
How important is researching a prospect before you reach out to them? Based on some of the emails I receive, most sales people don’t spend enough time getting to know their audience. How much time is enough though. Is it because it’s hard to find out what a company actually does? Once you’ve figured out […]